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Cleaning Up Our (Computing) Language

The computer industry is rife with abbreviations--so many that we have an abbreviation ("TLA") to describe a subset of them. Sometimes people will even try to, er, acronymize a perfectly normal noun by typing it in all caps--all y'all calling an Apple computer a "MAC," please stop; it's not an acronym and never has been one.

Not every string of capital letters is bad. Sometimes, as with "USB" and "DSL," there's no accepted real-word equivalent. Too often, though, people latch on to these cryptic, compressed nouns when they don't have to.

Consider the following examples of abbreviations that convey no more info--at least to laypeople--than the words that follow them:

RAM memory
CPU processor
HD hard drive
URL address
ISP Internet provider or Internet service
WLAN WiFi or wireless networking
SSID network name (on a WiFi network)
MFP printer/scanner or printer/scanner/fax machine

Got any other unnecessary abbreviations you'd like to put on the chopping block?


By Rob Pegoraro |  February 17, 2007; 2:00 PM ET  | Category:  The business we have chosen
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All but one (WLAN) of these acronyms has at least 50% shorter keystrokes than their equivilant meanings. That is why they are pupular on the internet. (Although, I admit MFP is pretty darn cryptic.)

Posted by: Anonymous | February 17, 2007 6:51 PM

Some of these acronyms can go, but CPU means a specific processor in the computer, not just any of the many a computer has. RAM is a specific type of memory also, not just any old computer memory. Anyway, in SUV-crazy America, acronyms a here to stay.

Posted by: webg | February 17, 2007 8:51 PM

Is WiFi any better than WLAN?

Posted by: slar | February 17, 2007 9:15 PM

It's just modern Latin. The fact that it's cryptic is exactly the point.

A chance to measure the tech IQ of the person you are talking to, flaunt your own, and keep laypeople confused is too attractive to avoid.

I'll agree that "techies" are extreme in the pursuit opacity-and then they wonder why their field is "misunderstood" by the general public.

Posted by: S.Kirk | February 18, 2007 11:30 PM

It's just modern Latin. The fact that it's cryptic is exactly the point.

A chance to measure the tech IQ of the person you are talking to, flaunt your own, and keep laypeople confused is too attractive to avoid.

I'll agree that "techies" are extreme in the pursuit opacity-and then they wonder why their field is "misunderstood" by the general public.

Posted by: S.Kirk | February 18, 2007 11:31 PM

It's just modern Latin. The fact that it's cryptic is exactly the point.

A chance to measure the tech IQ of the person you are talking to, flaunt your own, and keep laypeople confused is too attractive to avoid.

I'll agree that "techies" are extreme in the pursuit opacity-and then they wonder why their field is "misunderstood" by the general public.

Posted by: S.Kirk | February 18, 2007 11:32 PM


When people ask me what 'POP' stands for I reply 'piece of piss'..because it doesn't matter one jot that it really stands for 'post office protocol'.

Posted by: Jon T | February 19, 2007 12:01 PM

But RAM and memory are not the same. There is memory on the video card and memory on the CPU which are not considered RAM.

And how many processors other than the CPU are there in a PC?

Perhaps making up new words (acronymize) doesn't help your case!

Anyway, I don't have much of a problem with abbreviations. Usually when I don't know the abbreviation, I'm not well versed in the subject and am probably happier that way.

Posted by: John Driscoll | February 19, 2007 12:04 PM

Very good point, Rob...

I for one, switched from Windows-based PCs to Macs in early 2005, and find it utterly rediculous how many people spell Mac in all caps when referring to a Macintosh computer. Would you write your name as ROB and expect the same meaning? Of course not, so why do people write Mac as MAC? I'll answer that in a moment.

Two common examples of acronyms include "laser" and "radar." As acronyms, they should be written in all lower case normally, except where emphasis is otherwise required, which merely makes them an initialism, which is a form of acronym whereby the letters do not necessarilly create a pronouncable word. Just to be concise, the definitions of laser and radar are (initials used in acronym are capitalised) "Light Amplification by the Stimulated Emission of Radiation" and "RAdio Detection And Ranging" respectively. If laser or radar were tradenames (which they definitively are not), then they would by very definition become proper nouns, and should then, and only then be written with a capitalised first letter.

So, going back to Rob's example, which of the following sentences are incorrect?

I like my Mac.

I like my mac.

I like my MAC.

Answer: None. The first sentence's usage of "Mac," written as a proper noun definitively refers to the Macintosh computer as either an abbreviation or nick-name, and as such should be written only as such. The second sentence's usage of "mac" and the third sentence's use of "MAC," written as both an acronym and an itialism (which is a type of acronym incidentally) are equally correct, except they definitively refer to the acronym of Media Access Control, which is a technology used in networking, and is most commonly seen prepending the word address as "MAC address," which is the theoretically unique hardware address of all network devices used on an ethernet (and some other) network.

So, what is the answer to why some people write Mac as MAC? Well, since so many people were in diapers when the Mac revolutionised the computer industry with the first consumer affordable commercial application of both the graphical user interface and the mouse, but was not successful in the already predominantly PC based corporate environments, which leveraged their investments in PCs by adopting Windows which ran on them, rather than buy all new hardware to run the superior (both in the late '80s through the early '90s, and again today, Mac OS, the Simple answer is: Ignornance.

Posted by: Eric Pruss | February 19, 2007 2:23 PM

The writer has forgotten mac is short for macintosh

Posted by: Ernie Reid | February 19, 2007 3:25 PM

Ethernet should be capitalized (since we're picking nits).

Posted by: Anonymous | February 20, 2007 3:29 AM

Wish someone would come up with a layperson equivalent for RSS.

Posted by: Carl S. Bad | February 20, 2007 10:40 AM

Wish someone would come up with a layperson equivalent for RSS.

Posted by: Carl S. Bad | February 20, 2007 10:43 AM

@carl s
We could call it "Really Simple Syndication"

Posted by: wiredog | February 20, 2007 11:07 AM

While we're on mail protocol names, "IMAP" is useless even when you expand it.

I am currently participating in what my contractor calls "VRV testing," for "version release verification." Apparently, "new release testing" is not acronymic enough.

"PMP" is useless as an acronym but funny when you ask people about what their certification means and they pronounce it as "pimp" and then wither under the fusillade of jokes I launch at them. Or maybe that's just me.

Posted by: Lindemann | February 20, 2007 2:28 PM

Can we get rid of "WaPo"?

Posted by: Cosmo | February 20, 2007 4:45 PM

The reason I use 'MAC' instead of 'mac' is that I chat with many people from around the world on various internet forums. If I said "Darn, I spilled coffee on my mac this morning and messed it up!...," some readers from the UK might think I was being overly sensitive about having stained my raincoat; when in fact, spilling a hot liquid on a PowerBook G4 keyboard is equivalent to the kiss of death. The simple fact is: 'MAC' is used throughout the whole world to mean one thing only in normal context usage, ...an Apple computer!!!

Posted by: klandreson | February 22, 2007 9:48 PM

I've always liked PCMCIA, which stands for People Can't Memorize Computer Industry Acronyms.

Posted by: weenie | February 23, 2007 1:52 PM

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