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In First Lady Race, Romney First Online

Everything you ever wanted to know about the Romneys are on MittRomney.com. The former Massachusetts governor's five sons, all of whom are helping out with his campaign, are blogging up a storm on their collective blog.

And this morning, Ann Romney, already a growing presence on the stump, has beefed up her online presence. In a first for candidate spouses, Mrs. Romney now has her very own Web site. In the introductory video, the grandmother of ten tells online viewers: "Here at AnnRomney.com, I'd like to give you an insider's view, a behind-the-scenes of what it's like inside the campaign. I want to be able to create a forum so we can hear from you as well." The site also features Ann Wire, a collection of articles on the would-be first lady, and Ann's Recipes, where she asks supporters to send their favorite family recipes. (She shares the ingredients of her grandmother's Welsh Skillet Cakes.) There's also a section on her experience being diagnosed with multiple sclerosis nearly 10 years ago. "With Mrs. Romney playing a greater role in the campaign, it's natural that she should have her own Web presence," said Mindy Finn, the campaign's online strategist.

It's been a busy few months for would-be presidential spouses. The ubiquitous Bill Clinton is making the talk show rounds and was recently on "Oprah." Michelle Obama and Elizabeth Edwards have shared the spotlight with their husbands. Ditto Cindy McCain and Jeri Thompson. But more so than any other candidate -- especially more than Rudy Giuliani, who leads the GOP field in national polls and whose two children aren't mentioned on his site -- Romney has made his big but tight-knit family the centerpiece of his campaign.

So how long will it take before Bill Clinton starts his own blog?

-- Jose Antonio Vargas

Posted at 5:26 PM ET on Oct 1, 2007
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Comments



I am also sold on Mitt Romney. I think he has great leadership abilities. He would also would probably come up with some great ideas for Washington's economic mess.

However, he needs more national attention. He is not spoken about enough. Unfortunately if you can't find "dirt" about the candidate there is nothing to gossip about. If there could be more national exposure on television it would be great. But once again the entertainment media seems to have mostly left wing views.

He should create more leadership attention and somehow figure out more national T.V. exposure.

Posted by: dcoop85 | October 5, 2007 9:56 AM | Report abuse

Regarding Ann Romney's web site, she appears to have drifted off message: The great health care she credits with controlling her symptoms of MS looks very different from the kind that would be available under her husband's health care proposals. Not surprising, but still. . .

More: http://2ohreally.wordpress.com/2007/10/02/annromneycom-off-message/

Posted by: stoltzc | October 2, 2007 11:05 AM | Report abuse

The Romneys operate as efficiently as an LLC. They are remarkably supportive of one another, which is what the definition of a successful family is. So I guess the two aren't mutually exclusive.

I am sold on Romney, but that doesn't mean he can't improve. The Newsweek article this week, while extremely prejudicial and presumptive, was true in that Romney's focus on being a "data guy" is not very inspiring. I know from his track record (family, private sector, olympics, Mass.) that he is an excellent leader, and not just an excellent manager. But he isn't conveying that yet.

Data is for analysts to crunch, and a Romney presidency would demand a lot of it. But the data doesn't win hearts and minds on the stump. It is imperative that we have a leader that can grind through the reports and ask the right questions to form strategy, but his words also need to bring people together and win consensus. Data is cold, data is cerebral, data is numerical and calculating.

It is interesting that those who meet and talk to Romney like him, while those that haven't don't. Obviously Romney the man is a strong contender while Romney's national message isn't getting traction. Why? It's all about the data...

Posted by: sloagm | October 2, 2007 9:21 AM | Report abuse

Romney again, leading the pack. If the dems want to stop him they have to hit him where it can resonate: Romney talks answers to the middle-east but does he have answers to the energy problem. We KNOW we have 1 billion a day going out the door to terrorist countries. WHAT does all that business experience suggest he do about it?

He's going to say, renewables, of course. Next question..... how are we goign to fund that? .... you see where this is going...

Posted by: mjz1971 | October 1, 2007 7:38 PM | Report abuse

The Romneys are not a family... more like an LLC.

Posted by: bokonon_ | October 1, 2007 7:37 PM | Report abuse

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